{"id":1888,"date":"2026-10-16T09:01:00","date_gmt":"2026-10-16T02:01:00","guid":{"rendered":"https:\/\/tuibluenhatrang.com\/?p=1888"},"modified":"2026-10-19T16:35:03","modified_gmt":"2026-10-19T09:35:03","slug":"ab-central-squares","status":"publish","type":"post","link":"https:\/\/tuibluenhatrang.com\/en\/ab-central-square-nha-trang\/","title":{"rendered":"A&B Central Square Nha Trang: Shopping, Dining & Entertainment"},"content":{"rendered":"

Featuring a shopping center and a vast square, AB Central Square is a sought-after hub for shopping, entertainment, and organizing engaging performing arts events for both tourists and locals. Within the square's premises, numerous creatively themed decorative concepts are set to make it a magnificent destination for check-ins.<\/p>\n\n\n\n

\"ab-central-square\"<\/figure>\n\n\n\n

Located on the bustling Tran Phu Street, A&B Central Square Nha Trang is one of the prominent commercial complexes in the city centre. The building boasts a prime location with three street frontages along Tran Phu, Hung Vuong and Le Thanh Ton Streets, directly opposite 2\/4 Square and Tram Huong Tower.<\/p>\n\n\n\n

Beyond shopping, A&B Central Square offers a wide range of dining and entertainment options, including McDonald\u2019s, Pizza 4P\u2019s, El Gaucho, Basta Hiro and City Games, alongside fashion, accessories and personal care stores. The shopping centre also provides convenient facilities such as free Wi-Fi, ATMs, seating areas, flight check-in kiosks and a smart parking system. <\/a><\/p>\n\n\n\n

With its central location close to the beach, A&B Central Square is a convenient stop for visitors looking to combine shopping, dining and entertainment while exploring Nha Trang without travelling too far.<\/p>\n\n\n\n

Quick Facts About A&B Central Square Nha Trang<\/strong><\/p>\n\n\n\n

Information<\/strong><\/td>Details<\/strong><\/td><\/tr>
Name<\/strong><\/td>A&B Central Square \/ A&B Shopping Mall<\/td><\/tr>
Address<\/strong><\/td>44 Tran Phu Street, Nha Trang Ward, Khanh Hoa Province, Vietnam<\/td><\/tr>
Location<\/strong><\/td>City centre, near 2\/4 Square and Tram Huong Tower<\/td><\/tr>
Street frontages<\/strong><\/td>Tran Phu \u2013 Hung Vuong \u2013 Le Thanh Ton<\/td><\/tr>
Main experiences<\/strong><\/td>Shopping, dining, leisure and entertainment<\/td><\/tr>
Featured brands<\/strong><\/td>McDonald\u2019s, Pizza 4P\u2019s, El Gaucho, Basta Hiro, Guardian, Quiksilver, Samsonite<\/td><\/tr>
Entertainment area<\/strong><\/td>City Games<\/td><\/tr>
Facilities<\/strong><\/td>Wi-Fi, ATMs, seating areas, smart parking system, pick-up and drop-off points<\/td><\/tr>
Typical opening hours<\/strong><\/td>Approximately 9:30 AM \u2013 10:00 PM<\/td><\/tr>
Suitable for<\/strong><\/td>Families, groups of friends, couples and tourists<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

1. Where is A&B Central Square Nha Trang located?<\/strong><\/h2>\n\n\n\n

A&B Central Square is located at 44 Tran Phu Street, an easily recognisable location in the heart of Nha Trang\u2019s coastal city centre.<\/p>\n\n\n\n

The building boasts three prime street frontages along Tran Phu, Hung Vuong and Le Thanh Ton Streets, making it easily accessible from multiple directions. Located directly opposite 2\/4 Square and Tram Huong Tower, two iconic landmarks in central Nha Trang, A&B Central Square is a convenient stop to include in your itinerary while strolling along the beachfront or exploring the square. <\/p>\n\n\n\n

The shopping centre also has designated pick-up and drop-off points at the Tran Phu and Hung Vuong entrances, making it convenient for visitors travelling by taxi or ride-hailing services. <\/a>\u0110\u1ed1i v\u1edbi kh\u00e1ch \u0111i ph\u01b0\u01a1ng ti\u1ec7n c\u00e1 nh\u00e2n, trung t\u00e2m c\u00f3 h\u1ec7 th\u1ed1ng b\u00e3i gi\u1eef xe s\u1eed d\u1ee5ng th\u1ebb t\u1eeb, h\u1ed7 tr\u1ee3 ki\u1ec3m so\u00e1t xe ra v\u00e0o t\u1ef1 \u0111\u1ed9ng.<\/p>\n\n\n\n

2. What makes A&B Central Square special?<\/strong><\/h2>\n\n\n\n

The first highlight of A&B Central Square is its prime location in the heart of the city, just steps away from the beach.<\/p>\n\n\n\n

Standing approximately 36 storeys tall, the building features a distinctive design inspired by a sail catching the wind. Combined with its unique A-shaped floor plan, the architecture maximises sea views and showcases the beauty of Nha Trang, a coastal city renowned for its picturesque bay. <\/p>\n\n\n\n

However, for tourists, the main attraction is A&B Shopping Mall, which operates within the complex. The mall serves as a shopping, dining and entertainment destination, regularly hosting promotional offers and customer events. In 2026, the shopping centre also celebrated its 8th anniversary with a series of activities, including shopping promotions, workshops and other special programmes. <\/a><\/p>\n\n\n\n

As a result, A&B Central Square is not only an ideal shopping destination but also a convenient stop for families and groups of friends while exploring Nha Trang. <\/p>\n\n\n\n

3. What can you shop for at A&B Central Square?<\/strong><\/h2>\n\n\n\n

A&B Central Square currently features a diverse range of brands, covering fashion, accessories, personal care products and everyday essentials.<\/p>\n\n\n\n

Well-known brands include:<\/p>\n\n\n\n